{"id":9075,"date":"2022-03-31T09:46:06","date_gmt":"2022-03-31T09:46:06","guid":{"rendered":"https:\/\/xamarizmarketing.com\/?page_id=9075"},"modified":"2023-06-09T16:05:57","modified_gmt":"2023-06-09T16:05:57","slug":"differentiation-marketing","status":"publish","type":"page","link":"https:\/\/xamariz.ao\/en\/marketing\/differentiation-marketing\/","title":{"rendered":"Differentiation Marketing"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1681126384250{margin-top: 40px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;background-position: 0 0;background-repeat: no-repeat !important;}&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_custom_heading text=&#8221;Differentiation Marketing&#8221; font_container=&#8221;tag:h1|font_size:36px|text_align:center|color:%23004585|line_height:48px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;heading-h1 letter-spacing-0&#8243; css=&#8221;.vc_custom_1686221064209{margin-bottom: 30px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1681126413632{margin-top: 55px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1681129905175{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 300px !important;padding-right: 0px !important;padding-bottom: 100px !important;padding-left: 0px !important;background-image: url(https:\/\/xamariz.ao\/en\/wp-content\/uploads\/2022\/04\/Marketing_diferenciacao1.jpg?id=9215) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-6 vc_hidden-sm vc_col-xs-12 vc_hidden-xs&#8221; el_class=&#8221;order-2&#8243;][\/vc_column][vc_column css=&#8221;.vc_custom_1681129934263{margin-top: -70px !important;margin-bottom: 0px !important;padding-top: 90px !important;padding-right: 75px !important;padding-bottom: 90px !important;padding-left: 75px !important;}&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-6 vc_hidden-sm vc_col-xs-12 vc_hidden-xs&#8221; el_class=&#8221;order-1&#8243;][vc_custom_heading text=&#8221;Differentiation marketing consists of communication strategies that make a company recognized for its particularities, for what it has and does differently, making it a reference in its market niche.<\/p>\n<p>The focus of differentiation marketing is to attract and retain your target audience, convincing them that the promoted brand is their best option.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221276000{margin-top: 0px !important;margin-bottom: 10px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Most companies have differentiators that distinguish them from the competition. Especially those that offer products and services that help their target audience to solve a problem in their lives. These particularities can be in the uniqueness of their products or services, in the originality with which they serve their customers, or in other aspects of their business.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221292069{margin-top: 16px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; gap=&#8221;15&#8243; css=&#8221;.vc_custom_1681130047084{margin-top: -60px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-right: 15px !important;padding-bottom: 56px !important;padding-left: 15px !important;}&#8221; el_class=&#8221;hidden-lg hidden-md visible-sm visible-xs&#8221;][vc_column css=&#8221;.vc_custom_1681127074200{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Differentiation Marketing&#8221; font_container=&#8221;tag:h1|font_size:36px|text_align:center|color:%23004585|line_height:48px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;heading-h1 letter-spacing-0&#8243; css=&#8221;.vc_custom_1686221305983{margin-bottom: 30px !important;}&#8221;][vc_single_image image=&#8221;9215&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1650975951418{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Differentiation marketing consists of communication strategies that make a company recognized for its particularities, for what it has and does differently, making it a reference in its market niche.<\/p>\n<p>The focus of differentiation marketing is to attract and retain your target audience, convincing them that the promoted brand is their best option.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221321334{margin-top: 16px !important;margin-bottom: 10px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Most companies have differentiators that distinguish them from the competition. Especially those that offer products and services that help their target audience to solve a problem in their lives. These particularities can be in the uniqueness of their products or services, in the originality with which they serve their customers, or in other aspects of their business.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221334678{margin-top: 16px !important;margin-bottom: 30px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1526289657163{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;background-color: #f6f7f8 !important;background-position: center;background-repeat: no-repeat;background-size:cover;}&#8221;][vc_column css=&#8221;.vc_custom_1681129870296{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 300px !important;padding-right: 0px !important;padding-bottom: 200px !important;padding-left: 0px !important;background-image: url(https:\/\/xamariz.ao\/en\/wp-content\/uploads\/2022\/04\/marketing001.jpg?id=9251) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-6 vc_hidden-sm vc_col-xs-12 vc_hidden-xs&#8221; el_class=&#8221;order-two&#8221;][\/vc_column][vc_column css=&#8221;.vc_custom_1650975850279{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 90px !important;padding-right: 75px !important;padding-bottom: 90px !important;padding-left: 75px !important;}&#8221; offset=&#8221;vc_col-lg-6 vc_col-md-6 vc_hidden-sm vc_col-xs-12 vc_hidden-xs&#8221;][vc_custom_heading text=&#8221;Unfortunately, not all brands are aware of these competitive advantages over their competitors. Consequently, they do not communicate this differential to their target audience.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221353645{margin-bottom: 10px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Consumers are tired of companies that are copycats. They look for original brands, with characteristics that stand out and offer new solutions, which may even be for the same problems, but offer them in a different way.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221367662{margin-top: 16px !important;margin-bottom: 10px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Xamariz can help your company define its differential and stand out in the market.<\/p>\n<p>Don&#8217;t be just another company on the market. Schedule an appointment now and become a customer magnet.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221387293{padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content_no_spaces&#8221; gap=&#8221;15&#8243; css=&#8221;.vc_custom_1681130309685{margin-top: -57px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-right: 15px !important;padding-bottom: 56px !important;padding-left: 15px !important;}&#8221; el_class=&#8221;hidden-lg hidden-md visible-sm visible-xs&#8221;][vc_column css=&#8221;.vc_custom_1524564345004{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_single_image image=&#8221;9251&#8243; img_size=&#8221;full&#8221; css=&#8221;.vc_custom_1681130134259{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Unfortunately, not all brands are aware of these competitive advantages over their competitors. Consequently, they do not communicate this differential to their target audience.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221403756{margin-top: 20px !important;margin-bottom: 10px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Consumers are tired of companies that are copycats. They look for original brands, with characteristics that stand out and offer new solutions, which may even be for the same problems, but offer them in a different way.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221440356{margin-top: 16px !important;margin-bottom: 10px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Xamariz can help your company define its differential and stand out in the market.<\/p>\n<p>Don&#8217;t be just another company on the market. Schedule an appointment now and become a customer magnet.&#8221; font_container=&#8221;tag:p|text_align:justify&#8221; use_theme_fonts=&#8221;yes&#8221; css=&#8221;.vc_custom_1686221468514{padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1681121501551{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 110px !important;padding-bottom: 110px !important;background-image: url(https:\/\/xamariz.ao\/en\/wp-content\/uploads\/2022\/04\/estrategia-marketing-1.jpg?id=9291) !important;}&#8221;][vc_column css_animation=&#8221;bottom-to-top&#8221; css=&#8221;.vc_custom_1525842868906{margin-top: 0px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;][vc_custom_heading text=&#8221;Xamariz can help you define the best Differentiation Marketing strategy to foster your company&#8217;s growth&#8221; font_container=&#8221;tag:h2|font_size:27px|text_align:center|color:%23ffffff|line_height:32px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;heading-h1 letter-spacing-0 font-weight-semibold&#8221; css=&#8221;.vc_custom_1686221484580{margin-top: 12px !important;margin-bottom: 12px !important;padding-top: 0px !important;padding-bottom: 0px !important;}&#8221;]\r<!-- radiantthemes-custom-button -->\r<div class=\"radiantthemes-custom-button hover-style-four rt994563880  letter-spacing-1 font-weight-medium\"  data-button-direction=\"center\" data-button-fullwidth=\"false\" ><a style=\" color: #ffffff; line-height: 22px; font-size: 15px;\" class=\"radiantthemes-custom-button-main  vc_custom_1686326734855\" href=\"https:\/\/xamariz.ao\/en\/contacts\/\"  title=\"\" target=\"_self\"><div class=\"placeholder\">SCHEDULE A MEETING<\/div><\/a><\/div>\r<!-- radiantthemes-custom-button -->\r[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; parallax=&#8221;content-moving&#8221; css=&#8221;.vc_custom_1681126384250{margin-top: 40px !important;margin-bottom: 0px !important;padding-top: 0px !important;padding-bottom: 0px !important;background-position: 0 0;background-repeat: no-repeat !important;}&#8221;][vc_column offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_custom_heading text=&#8221;Differentiation Marketing&#8221; font_container=&#8221;tag:h1|font_size:36px|text_align:center|color:%23004585|line_height:48px&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;heading-h1 letter-spacing-0&#8243; css=&#8221;.vc_custom_1686221064209{margin-bottom: 30px !important;}&#8221;][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221; equal_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; 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